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“Honda Motor Company, Limited”, is a Japanese multinational corporation in the engineering and automotive sector. This corporation mainly manufactures cars and motorcycles. Honda also produces a long list of products; trucks, scooters, robots, motors, electric generators, marine engines, lawn mowers, aeronautical elements and other vehicles.
Honda is headquartered in Tokyo, Japan. Its shares are traded on the Tokyo and New York Stock Exchanges, and traded in Osaka, Nagoya, Sapporo, Kyoto, Fukuoka, London, Paris and Switzerland.
With the engineering and mechanical knowledge acquired by his father, in 1937 Soichiro Honda opened a piston ring factory and began studying metallurgy. In 1946, the prelude to World War II, he sold his business to found the Honda Technical Research Institute. Considering the pressing need for basic transportation in war-torn Japan, he assembled a team of like-minded people and in 1948 established Honda Motor Co. Now he was about to begin his real task.
During the 1950s, Soichiro produced a host of innovative designs that made Honda the world leader in motorcycle engineering. Inspired by the races of the Isle of Man TT (Tourist Trophy), when he first visited Europe in 1954, Soichiro set himself a goal of racing success, knowing that this could greatly benefit Honda and its excellent engineering. When he retired in 1973, he left the company in the capable hands of Kiyoshi Kawashima. So, Soichiro, fully dedicated himself to the Honda Foundation, seeking harmony between technology and the environment. Having fulfilled countless dreams over half a century, this young man, still enchanted by his first encounter with a motor vehicle on those dusty streets, died in 1991.
Founded and directed by Soichiro Honda in a Japan still ravaged by the ravages of war. Honda’s phenomenal worldwide expansion began in 1959, ironically the same year the company first entered the Isle of Man TT, reaching 6th place in its first appearance.
A fortunate combination of events that symbolize Honda’s love for the checkered flag. Realizing that racing success would be the key to worldwide sales, Soichiro Honda determinedly decided to match and exceed the highest engineering standards. Honda’s first TT victory was achieved in 1961, when it reached the top three places in both the 125 and 250cc classes, ushering in a period of massive and ambitious expansion that would transform the motorcycle world.
In Europe, manufacturing began in Belgium, in 1963, with the production of scooters at the Honda Benelux facilities. Honda also opened more centers, in France and the UK, and created the Asian Honda Motor Co. in Thailand. In 1969, Honda released its most innovative sports bike yet, the 4-cylinder CB750 – a milestone in the history of motorcycle design. By 1970, Honda’s range of motorcycles encompassed everything from scooters to superbikes, establishing locally produced facilities in regions such as Brazil and Mexico;
Soon Honda was able to meet the demands of the whole world. In 1978, Honda Europe was founded in Belgium, offering Honda the perfect springboard to launch into the European market. The 70s also brought new conquests in motocross, endurance and trials. An impeccable racing season saw Honda clinch the 500cc title in 1983, slowly but surely achieving total Grand Prix supremacy.
Honda now manufactures motorcycles in 28 locations, in 21 countries. With four major world divisions – Japan, America, Asia and Europe – motorcycle production has recently surpassed an incredible 150 million units. After more than 50 years of seamless progression and expansion, the spirit of innovation is stronger than ever, designing and building each bike with the same passion and conviction as when Soichiro created the two-stroke Dream in 1949.
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