Ducati, pTo celebrate its 90 years of life, it has programmed a wide range of activities that will go from the renovation of the Ducati Museum, through a motorcycle trip around the world, and culminating the anniversary with the WDW2016, which will take place from July 1 to 3 at the Misano Marco Simoncelli Circuit.
The bike chosen for the tour was the Ducati Multistrada 1200 Enduro. The route, before ending in Borgo Panigale, will include the curves of the Futa Pass, near Bologna, where many motorcycles of the brand were developed and tested.
The trip will be divided into seven stages, which will be completed by seven different pilots. The registrations are open, but it will be Ducati who selects these seven lucky riders, based on their driving experience, people who will be entrusted with both the bike and the torch and will be true ambassadors of the brand around the world.
Another of the essential requirements to be one of the seven pilots is to be a competent motorcyclist with a good level of English, who has the qualities to tell stories both in written and photographic form.
Claudio Domenicali, Ducati Motor Holding CEO was very excited to be able to celebrate this 90th birthday: “Ninety years is an important milestone, and Ducati wishes to celebrate it by remembering its history and planning for its future.
There will also be other initiatives that will complete the celebrations of the 90th anniversary of Ducati, such as the production of a line of accessories and clothing with the 90th anniversary logo. Little by little more details of the celebration will be known.
The first motorized product was the small Cucciolo motor – puppy, in Spanish. Since then, the factory has grown and has gone through different stages, with its ups and downs, until it became one of the great manufacturers in the motorcycle industry.
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